City of San Mateo Law Library
City of San Mateo Municipal Code.

25.02.010 PURPOSE.

The intent of this Title is to provide standards for the regulation of signs in order to:

(a) Protect and enhance the visual and aesthetic character of residential neighborhoods, business areas, and all zoning districts by prohibiting the visual clutter of obtrusive and incompatible signs;

(b) Allow for reasonable and equitable identification of businesses and properties; and

(c) Protect free speech rights in accordance with the First Amendment to the United States Constitution.